
They was awarded 50,000 SEK from the competition, and using this fund, they joined an incubation program and established their own company to further work on the game. The two submitted an early prototype of Toem to a local game competition named Game Concept Challenge, and won. Both studied in the same university and were enrolled in courses about video game development. The project was conceptualized in 2018 by university students Lucas Gullbo and Niklas Mikkelsen. Toem is the debut project for Swedish independent game development studio Something We Made. The player character's outfits can also be customized. Players earn stamps by helping NPCs, and they can ride on a bus and progress to the next area once they have collected a sufficient number of stamps. Players explore the game's world from a top-down perspective, though it will shift to first-person when the player is taking photos. Gameplay primarily revolves around helping the locals by solving various puzzles using the player character's camera. As the player character progresses, they will visit numerous Scandinavian towns and cities that are filled with non-playable characters (NPCs), who will ask the players for help.

In the game, the player assumes control of a young photographer who must ascend a mountain to witness a phenomenon known as "Toem". It won in the Best Debut category at the 18th British Academy Games Awards. The game received generally positive reviews upon release. It was released in September 2021 for Windows, Nintendo Switch, and PlayStation 5. Toem (stylized as TOEM: A Photo Adventure) is a photography game developed and published by Swedish independent game studio Something We Made.
